Are you hitting the mark—or missing it—when it comes to providing small and medium business (SMB) buyers with what they want in the tech buying process? Our SMB 360: Connecting the Dots Between Business and Technology Study reveals how vendors can improve the purchasing proce...
Author: Laurie McCabe
Heading Towards A Shake-Up: The Cloud Business Apps Market According to Zoho
Last week I had the opportunity to attend Zoho Day 2019, Zoho’s analyst and influencer event. Zoho is on a path that lies in stark contrast to the norms of the cloud software industry. The private, bootstrapped and profitable company sells over 40 business applications, three functional area suites and an all-inclusive ZohOne bundle (Figure 1). Leveraging a generous f...
6 Workplace Technology Trends that SMBs Should Consider in 2019
Are you drowning under an ocean of emails? Maybe your remote team finds it impossible to stay in sync? Do you feel like you’re herding cats and doing everything yourself? The reality for most SMBs – especially those on the smaller, start-up end of the spectrum – is that you find yourself spending more time doing the boring admin stuff than actually creating, producing, and marketing your pro...
Taking the Guesswork Out of IoT: Dell Technologies IoT Connected Bundles
The internet has spawned yet another game changer: the Internet of Things, or IoT. IoT connects objects, people and animals to the internet with sensors that enable them to send and receive data. Using IoT, people can monitor, measure, access and manage what’s happening with things in the physical environment more efficiently. By replacing manual data collection and subjective judgmen...
Ascend by Wix: Helping Small Businesses Take Marketing to the Next Level
In the midst of the holiday rush, website platform developer Wix delivered a welcome gift to small businesses: an integrated suite of marketing products called Ascend. Although I didn’t have a chance to write about it at the time, I did attend the launch, and wanted to recap the announcement because the new suit...
Putting Technology to Work to Help Your Small Business Grow
Many small businesses want to grow! But growing your small business isn’t easy—and the methods that worked in the past may no longer work in a world where disruption is the new normal. Today, almost any business can...
QuckBooks 2018: Intuit Opens a New Chapter for Small Businesses
QuickBooks Connect (QBC) 2018 signaled the end of an era at Intuit, as Brad Smith formally announced that he’ll be stepping out of the...