Author: Laurie McCabe

Pulse Check: SMBs and Digital Transformation

Most people realize that digital technologies are reshaping our lives and changing the way we get work done. As cloud computing, artificial intelligence (AI) and machine learning, the Internet of Things (IoT), analytics, robotics, augmented reality (AR) and virtual reality (VR) mature and converge, the possibilities seem to be limited only by our imaginations. But how are SMB (includi...

Sales Cloud Lightning Essentials: Putting Salesforce Back on the Small Business Track

At Dreamforce 2017 a few weeks ago, Salesforce launched Salesforce Sales Cloud Lightning Essentials, its latest offering for small businesses. This new solution—which I’ll call Sales Essentials from here on in—follows pretty quickly on the heels of SalesforceIQ, which the vendor introduced just two years ago. But unlike Salesforce IQ, which was built on a different code base than the ...

Acumatica’s Strategy to Woo On-Premise Accounting and ERP Customers to its Cloud

Acumatica estimates that tens of thousands of SMBs are still using on-premise accounting and ERP—and that now is the perfect time to woo them to its cloud-based ERP platform. At Acumatica’s Analyst Day event last week, CEO Jon Roskill made the case that adoption of cloud ERP has lagged in comparison to other areas because businesses have been hesitant to trust cloud vendors with core transac...

Know Before You Go: English Proficiency in International Markets

Are you considering expanding your business into overseas markets? Moving beyond  U.S. borders to international markets can help companies reach new customers and fuel business growth. Using digital technologies, even very small businesses can take advantage of opportunities to enter new markets, sell their products and services to new customers, and grow their top and bottom lines. C...