The Zoom Perspectives Analyst Conference was held in NYC this year, much to my delight (as someone who is a bit tired of traveling to the West Coast!). As usual, the company showcased its Zoom Events solution to run a great hybrid event. Analyst attendees, presenters, and Zoom staff joined and interacted from both the […]
Category: Blog – Laurie McCabe
Why Keeping Humans in the Loop is Key for AI in HR
Artificial intelligence (AI) is poised to reshape how companies manage all facets of their businesses. This transformative potential of AI extends across various operations, helping companies to streamline and automate processes, and improve decision-making. But excitement about AI—particularly generative AI—varies depending on who in the organization you talk to. According to SMB Group’s Impact of […]
Top Takeaways from Workday’s 2024 Innovation Summit
Workday’s annual Innovation Summit promises to provide IT industry analysts with insights into the vendor’s achievements, current initiatives, and future directions. This year’s Summit, held again at one of my favorite spots—Cavallo Point in Sausalito—lived up to its billing. During a day and a half of sessions, Workday executives discussed why and how Workday is […]
The Future of Business Management: Insights from Sage Transform 2024
Sage Transform 2024 shed light on the evolving business management and accounting landscape. At the February event, Sage focused on the acceleration of technology-driven operations, the increasingly critical role of AI, and the importance of sustainability within the SMB sector. Here are my key takeaways from these topics and other highlights from the event. Moving […]
Salesforce Expands Starter CRM Horizons
In August 2023, Salesforce launched Salesforce Starter, a new CRM solution tailored for businesses lacking CRM expertise. This platform simplifies the process of trying, buying, and deriving value from Salesforce’s CRM solutions. As discussed in this post, Salesforce Starter is designed for small and medium businesses (SMBs) with limited CRM experience. Since its launch, Starter […]
Elevating Small Business Success: The Power of Automated, Personalized Invoicing and Payments
In today’s digital era, customers increasingly expect small businesses to provide the same level of service and convenience as large companies. Small businesses must project a polished, professional image across the buying journey to compete effectively. Mastering the art of providing great sales, marketing, and service is essential to delivering a great customer experience. But […]
Top Takeaways: Acumatica Summit 2024
Acumatica Summit 2024, held in Las Vegas at the end of January, focused on Acumatica’s growth in technology, community, and strategy. CEO John Case opened the event, emphasizing the company’s commitment to small and medium-sized businesses (SMBs). The Summit covered topics including customer expansion and community, partnerships, and introduced a Professional Services Edition, offering insights […]
Navigating the Future: SMB Workforce and Workplace Trends for 2024
Small and medium-sized businesses (SMBs) are continually adapting to rapid changes in the workforce and workplace, and staying ahead of the curve is more crucial than ever. The latest eBook from SMB Group, SMB Workforce and Workplace Trends for 2024, sponsored by Dell Technologies and Zoho, examines SMB workforce, workplace, and collaboration plans and trends. […]
New eBook from SMB Group: 2024 SMB Priorities: Aligning Technology Investments to Business Requirements
In a world where small and medium-sized businesses (SMBs) navigate an ever-evolving landscape, understanding the intersection of technology investments and business requirements has never been more critical. In our new, free eBook, 2024 SMB Priorities: Aligning Technology Investments to Business Requirements, sponsored by Dell Technologies and Zoho, we share important trends about SMB business and technology […]
Catalyzing the Circular Economy: How Dell’s Concept Luna Aligns with SMB Sustainability Ambitions
Environmental, social, and governance (ESG) strategies and programs are now common practice for most large, publicly traded corporations. While small and medium businesses (SMBs) tend to lag behind their large enterprise counterparts, SMB Group research indicates that 75% of decision-makers agree that a strong sustainability strategy can help them improve business results—up from 57% a […]