In a world where small and medium-sized businesses (SMBs) navigate an ever-evolving landscape, understanding the intersection of technology investments and business requirements has never been more critical. In our new, free eBook, 2024 SMB Priorities: Aligning Technology Investments to Business Requirements, sponsored by Dell Technologies and Zoho, we share important trends about SMB business and technology […]
Category: Business Solutions
2024 Top 10 SMB Technology Trends From SMB Group
Happy New Year! We hope you enjoyed the holidays, and wish you a happy and healthy 2024. Here at SMB Group, we are ringing in the new year by sharing our annual SMB Group Top 10 SMB Technology Trends, required reading for SMBs (small and medium businesses), and for the vendors that serve them. Our Top […]
SMBs and AI: Embracing the Future of Smart Business
In an era increasingly driven by technology, small and medium-sized businesses (SMBs) are increasingly interested in using artificial intelligence (AI) as a catalyst for growth and innovation. A comprehensive survey conducted by SMB Group highlights this trend, revealing the attitudes and adoption rates of AI among 744 SMBs. SMB Interest in and Adoption of AI […]
Back to the Future: Current HR Strategies to Future-proof Small Businesses
How can SMBs future-proof their HR strategy? In this Mineral webinar, I spoke with Mineral’s Kelley Butler, Marketing Manager, and Kerry Lear, JD and Senior Director of Content Services to discuss the implications of Mineral’s 2023 State of HR Report. The report, produced jointly by Mineral and SMB Group, surveyed more than 700 decision-makers at […]
AI For SMBs: Interest, Exploration and Considerations
By SMB Group’s Kelly Teal, Contributing Analyst, and Laurie McCabe, Co-founder If you’ve watched “Mrs. Davis” or joked that the world feels a little Skynet-esque, you aren’t alone in wondering about the real-life implications and repercussions of artificial intelligence. The sudden surge of AI tools in 2023 has generated (pun intended) a lot of buzz […]
HubSpot’s AI Vision: Transforming Customer Connections
HubSpot’s Inbound 2023 conference was held last week in Boston. Like seemingly every other tech event this year, the theme of Inbound was AI — specifically, how businesses can use AI to better connect to and engage with their customers. In this blog, I delve into HubSpot’s AI strategy and offerings, as discussed in the […]
Unlocking Small Business Success with CRM: Zoho’s 2023 State of Customer Operations for U.S. Small Businesses Report
For small businesses, success often hinges on the ability to juggle numerous tasks and wear multiple hats. From managing day-to-day operations to nurturing customer relationships, every aspect of a small business counts. How the business manages these operations and the solutions they choose to use to help with the process, also contribute towards this success. […]
Using AI to Improve Customer Service for Business Growth
by Guest Contributor Maryia Fokina, Digital PR & Content Specialist at Tidio In the modern era marked by rapid technological advancements, AI is a truly transformative force that can help businesses scale. While the concept of integrating AI might still seem foreign to some business owners, the benefits are immense. One of the areas where AI […]
Salesforce Starter: Simplifying the Path to CRM
Salesforce Starter is Salesforce’s new solution designed to help businesses more easily try, buy, and get value from Salesforce’s CRM solutions. While the first iteration of Salesforce Starter has been available since August 2022, the Summer release, announced on August 2, adds new marketing capabilities to the solution—and makes Starter a much more formidable contender […]
Sustainability Matters: ESG Trends and Strategies for Small and Medium Businesses
Environmental, social, and governance (ESG) strategies and programs are now common practice for most large, publicly traded corporations. Despite recent efforts to politicize ESG, these companies are staying the course — and for good reason: The ranks of socially conscious customers, employees, and investors are on the rise—and these stakeholders want to do business with […]