In August, Xero held its annual Xerocon event in Nashville, Tennessee, hosting over 1,000 accounting professionals, financial advisors, and business consultants. Xero CEO Sukhinder Singh Cassidy started the event by discussing how Xero has been resetting the company, evolving its management team, and accelerating growth and technology initiatives. The company also discussed plans to elevate its...
Category: Small Business Software
Top Takeaways from Workday’s 2024 Innovation Summit
Workday’s annual Innovation Summit promises to provide IT industry analysts with insights into the vendor’s achievements, current initiatives, and future directions. This year’s Summit, held again at one of my favorite spots—Cavallo Point in Sausalito—lived up to its billing. During a day and a half of sessions, Workday executives discussed why and how Workday is […]
The Future of Business Management: Insights from Sage Transform 2024
Sage Transform 2024 shed light on the evolving business management and accounting landscape. At the February event, Sage focused on the acceleration of technology-driven operations, the increasingly critical role of AI, and the importance of sustainability within the SMB sector. Here are my key takeaways from these topics and other highlights from the event. Moving […]
Salesforce Expands Starter CRM Horizons
In August 2023, Salesforce launched Salesforce Starter, a new CRM solution tailored for businesses lacking CRM expertise. This platform simplifies the process of trying, buying, and deriving value from Salesforce’s CRM solutions. As discussed in this post, Salesforce Starter is designed for small and medium businesses (SMBs) with limited CRM experience. Since its launch, Starter […]
Elevating Small Business Success: The Power of Automated, Personalized Invoicing and Payments
In today’s digital era, customers increasingly expect small businesses to provide the same level of service and convenience as large companies. Small businesses must project a polished, professional image across the buying journey to compete effectively. Mastering the art of providing great sales, marketing, and service is essential to delivering a great customer experience. But […]
Navigating the Future: SMB Workforce and Workplace Trends for 2024
Small and medium-sized businesses (SMBs) are continually adapting to rapid changes in the workforce and workplace, and staying ahead of the curve is more crucial than ever. The latest eBook from SMB Group, SMB Workforce and Workplace Trends for 2024, sponsored by Dell Technologies and Zoho, examines SMB workforce, workplace, and collaboration plans and trends. […]
From Skateboards to Farm Equipment: How Shark Wheel Is Reinventing the Wheel and Its Financial Processes
By SMB Group’s Kelly Teal, Contributing Analyst, and Laurie McCabe, Co-founder It’s not every day that someone quite literally reinvents the wheel. But that’s just what David Patrick and Zack Fleishman did about 10 years ago. Now, after a decade of prototyping, testing, and strategizing, their efforts are paying off. Their company, Shark Wheel, has […]
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Top Technology Challenges
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Top Challenges U.S. Small Businesses Face in Adopting Unified Communications
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