Category: Small Business

2024 Top 10 SMB Technology Trends From SMB Group

Happy New Year! We hope you enjoyed the holidays, and wish you a happy and healthy 2024. Here at SMB Group, we are ringing in the new year by sharing our annual SMB Group Top 10 SMB Technology Trends, required reading for SMBs (small and medium businesses), and for the vendors that serve them. Our Top […]
Back to the Future: Current HR Strategies to Future-proof Small Businesses

Back to the Future: Current HR Strategies to Future-proof Small Businesses

How can SMBs future-proof their HR strategy? In this Mineral webinar, I spoke with Mineral’s Kelley Butler, Marketing Manager, and Kerry Lear, JD and Senior Director of Content Services to discuss the implications of Mineral’s 2023 State of HR Report. The report, produced jointly by Mineral and SMB Group, surveyed more than 700 decision-makers at […]
AI For SMBs: Interest, Exploration and Considerations

AI For SMBs: Interest, Exploration and Considerations

By SMB Group’s Kelly Teal, Contributing Analyst, and Laurie McCabe, Co-founder If you’ve watched “Mrs. Davis” or joked that the world feels a little Skynet-esque, you aren’t alone in wondering about the real-life implications and repercussions of artificial intelligence. The sudden surge of AI tools in 2023 has generated (pun intended) a lot of buzz […]
HubSpot’s AI Vision: Transforming Customer Connections

HubSpot’s AI Vision: Transforming Customer Connections

HubSpot’s Inbound 2023 conference was held last week in Boston. Like seemingly every other tech event this year, the theme of Inbound was AI — specifically, how businesses can use AI to better connect to and engage with their customers. In this blog, I delve into HubSpot’s AI strategy and offerings, as discussed in the […]
Unlocking Small Business Success with CRM: Zoho’s 2023 State of Customer Operations for U.S. Small Businesses Report

Unlocking Small Business Success with CRM: Zoho’s 2023 State of Customer Operations for U.S. Small Businesses Report

For small businesses, success often hinges on the ability to juggle numerous tasks and wear multiple hats. From managing day-to-day operations to nurturing customer relationships, every aspect of a small business counts. How the business manages these operations and the solutions they choose to use to help with the process, also contribute towards this success. […]
Using AI to Improve Customer Service for Business Growth

Using AI to Improve Customer Service for Business Growth

by Guest Contributor Maryia Fokina, Digital PR & Content Specialist at Tidio In the modern era marked by rapid technological advancements, AI is a truly transformative force that can help businesses scale. While the concept of integrating AI might still seem foreign to some business owners, the benefits are immense. One of the areas where AI […]
Sustainability Matters: ESG Trends and Strategies for Small and Medium Businesses

Sustainability Matters: ESG Trends and Strategies for Small and Medium Businesses

Environmental, social, and governance (ESG) strategies and programs are now common practice for most large, publicly traded corporations. Despite recent efforts to politicize ESG, these companies are staying the course — and for good reason: The ranks of socially conscious customers, employees, and investors are on the rise—and these stakeholders want to do business with […]
Zoho Expands Its Ambitions On Multiple Fronts

Zoho Expands Its Ambitions On Multiple Fronts

After a four-year hiatus due to COVID-19, Zoho’s Zoholics event was back in Austin, TX the first week of May, featuring an analyst track that I attended. The dominant takeaway is that Zoho, which already sells more than 60 business applications in 160-plus countries, is expanding on multiple fronts. The company is doubling down in […]
From Skateboards to Farm Equipment: How Shark Wheel Is Reinventing the Wheel and Its Financial Processes

From Skateboards to Farm Equipment: How Shark Wheel Is Reinventing the Wheel and Its Financial Processes

By SMB Group’s Kelly Teal, Contributing Analyst, and Laurie McCabe, Co-founder It’s not every day that someone quite literally reinvents the wheel. But that’s just what David Patrick and Zack Fleishman did about 10 years ago. Now, after a decade of prototyping, testing, and strategizing, their efforts are paying off. Their company, Shark Wheel, has […]