Category: SMB strategy

BrightInfo: Helping SMBs Make the Most of Their Digital Content

BrightInfo: Helping SMBs Make the Most of Their Digital Content

Laurie: In this SMB Spotlight I’m talking to Boaz Grinvald, CEO of BrightInfo. BrightInfo just launched a B2...

BI and Analytics for Mid-Market Businesses: My Podcast with SAP

BI and Analytics for Mid-Market Businesses: My Podcast with SAP

I recently participated, with Paul Clark from SAP, in a thought leadership podcast on the topic of Enterprise Performance Management (EPM), Business Intelligence(BI) and Social Analytics for Midmarket companies. Brief Overview: We discuss the various aspects and uses of Enterprise Performance Management (EPM), Business Intelligence (BI), and Social Analytical tools within...

SAP TechEd 2012: Implications for SMEs and the Partner Ecosystem

Sanjeev Aggarwal, Partner, SMB Group During the week of October 15, I attended SAP TechEd 2012 in Las Vegas, along with about 6,500 SAP technology specialists and partners, and a small group of influencers. Although SAP is more widely renowned fo...

Solving the SMB Social Media Marketing Conundrum

The SMB Group’s latest survey, 2012 Small and Medium Social Business Study, examines how and why small and medium businesses (SMB) are using social media in their businesses today. The study also provides trending analysis based on comparison wi...