Small businesses almost always find it challenging to get started and productive with new business solutions—and CRM is no exception.
Category: SMB strategy

How HubSpot Is Recalibrating Customer, Partner and Employee Experience
COVID-19 has disrupted “business as usual” for companies of all sizes and shapes. As the initial shock and awe start to subside, business decision-makers must figure out how they need to adjust customer, partner and employee engagement strategies amidst ongoing uncertainty.

Dell Technologies Rolls Out Financial Assistance for Partners and Customers
Adequate cash flow is always crucial to business sustainability—and even more important in the face of COVID-19 and the havoc it is wreaking on businesses and individuals. Dell Technologies recently announced $9 billion in special financing to help its partners to weather this storm. Many of Dell’s partners are small and medium businesses (SMBs) themselves—and many more provide sales and sup...

Canceling or Postponing an Analyst Event? Make the Best of the Situation
In late winter and early spring, my schedule is usually jam-packed with IT industry analyst events and analyst tracks at customer events. But this year, my calendar is gradually thinning out as coronavirus takes its toll and more and more vendors decide to cancel or postpone their events. From a public (and personal!) health perspective, this is clearly a good call. The virus conti...

Current and Planned Initiatives to Grow the Business
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SMB Business Related Attitudes
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Top Technology Challenges
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Top Business Challenges
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Annual Revenues and Forecasted Change
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SMB attitudes related to technology
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