Category: SMB strategy
VerticalResponse: Taking the Guesswork Out of Email Marketing and Social Media for Small Businesses
Laurie: Hi, this is Laurie McCabe from the SMB Gro...
Sometimes, the Hardest Part Is Making It Simple: IBM’s New Midmarket GM in the SMB Spotlight
Laurie: Hi, this is Laurie McCabe from the SMB Group, and John Mason, IBM’s new General Manager and VP for...
SMB Spotlight: IBM’s New Midmarket GM Talks About the SoftLayer Acquisition
Laurie: Hi, this Laurie McCabe from the SMB Group, and in today's SMB Spotlight I’m speaking wi...
BrightInfo: Helping SMBs Make the Most of Their Digital Content
Laurie: In this SMB Spotlight I’m talking to Boaz Grinvald, CEO of BrightInfo. BrightInfo just launched a B2...
BI and Analytics for Mid-Market Businesses: My Podcast with SAP
I recently participated, with Paul Clark from SAP, in a thought leadership podcast on the topic of Enterprise Performance Management (EPM), Business Intelligence(BI) and Social Analytics for Midmarket companies. Brief Overview: We discuss the various aspects and uses of Enterprise Performance Management (EPM), Business Intelligence (BI), and Social Analytical tools within...