Category: SMB

SAP TechEd 2012: Implications for SMEs and the Partner Ecosystem

Sanjeev Aggarwal, Partner, SMB Group During the week of October 15, I attended SAP TechEd 2012 in Las Vegas, along with about 6,500 SAP technology specialists and partners, and a small group of influencers. Although SAP is more widely renowned fo...

Today’s SMB Social Media Market Creates Opportunities for Tomorrow

SMB businesses are increasing their adoption of social media solutions year over year--rising from 44% to 53% in small business (1-99 employees) and 52% to 63% in medium business (100-999 employees). But what business functions are SMBs using social media for, and what social media tools are they using in different areas? Just released results from the SMB Group’s

Solving the SMB Social Media Marketing Conundrum

The SMB Group’s latest survey, 2012 Small and Medium Social Business Study, examines how and why small and medium businesses (SMB) are using social media in their businesses today. The study also provides trending analysis based on comparison wi...

The Progressive SMB: Customer Stories are Worth 1,000 Analyst Words

I attended SAP’s SAPPHIRE NOW 2012 several weeks ago and am finally getting a chance to share my thoughts on the customer meetings I had at with  Big Byte Corporation and KEEN Footwear at the event. These two customers are very “real” SMBs. BigByte has 52 employees; KEEN has 130. Neither is a Silicon Valley venture capital startup, which let’s face it, are a different breed. W...