Whether you’re a fast-growing start-up or a medium enterprise ready to IPO, technology represents a major opportunity for small business owners to close the gap with large corporations. As old tools become obsolete and new tools crowd the marketplace, identifying the right tech solution can be the difference between a successful expansion and a failed one.
In late 2023, SMB Group found that 59% of small and medium businesses (SMBs) expected to increase their technology spending in 2024. But how do businesses decide to spend that money, and how will those budgets change in the years to come? Workday recently spoke with me to discuss the changing impact of technology on small and medium businesses and the tech trends that are defining 2024.
Check out this Workday blog, Top 4 Small Business Technology Trends in 2024, published on August 26, 2024, to learn about the importance of tech for smaller companies, and the four big SMB tech trends defining 2024: artificial intelligence and machine learning, ready-to-go solutions, moving to the cloud, and aligning technology spending with strategy.
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