“Why can’t business software be as easy to use as buying a book on Amazon?” Hilary Koplow-McAdams, President of Salesforce.com’s Commercial Division, tol...
Tag: chatter
Drinking From the Dreamforce Fire Hose: Part 1, The Big Picture
Dreamforce, like Salesfo...
Is Salesforce.com Outgrowing SMBs?
Salesforce.com's Marc Benioff is a great visionary with a big appetite for change. From packaged software to the cloud, from CRM to platform-as-a-service, he's painted a color by number picture for businesses to emulate. But does his latest work, “the social enterprise" come with an easy enough guide for small businesses to paint it? The Paint-by-Numbers Social Enterprise Be...
Flying Through the Cloud: Dreamforce Takeaways at 50,000 Feet
A couple of weeks ago, I attended Salesforce.com’s Dreamforce event--along with about 19,000 other people. Having had a chance to digest the proceedings (as well as Thanksgiving dinner), here’s my commentary on what stood out as the top takeaways from the conference in terms of where Salesforce is headed and what it means for the sof...