This is part one of a two-part blog series discussing Salesforce.com’s strategy to help SMBs better capitalize on technology. This first post provides perspectives from several Salesforce SMB customers on how they are rethinking their business models and using technology to get ahead. The second post,
Tag: Cloud Computing
What Is Workforce Science, and How Can It Help Your Business?
Engaged, motivated employees can be an organization’s greatest asset. When employees are fully involved in, committed to, a...
International Game Technology: Winning At The Talent Recruitment Game
Whether a business is large or small, identifying, qualifying and hiring the right employees is critical to innovation and growth. ...
How The Cloud Can Help SMBs: A Conversation
Last week, I had the opportunity to be a panelist on IBM's first vi...
Five Things SAP Needs To Do To Make “Simple” Real
There’s probably nothing harder for a busines...
SuiteWorld 2014: NetSuite Hits Its Stride
I recently had the opportunity to attend SuiteWorld 2014, NetSuite’s annual user conference—along with about 6,500 attendees including customers...
Why Vendor Definitions of SMB Size Matter
The SMB "market" actually represents a very diverse, fragmented collection of businesses—from solopreneurs running home-based lifestyle businesses, to mom-and-pop shops, to fast-growth startups, to midmarket firms who've been in business 30-plus years—as well many more permutations and combinations. While all sorts of segmentation nuances must be considered, technology vendors most often use e...
Six Inspirations for Small Businesses From ICON14
Entrepreneurs have always been a rare breed. And, as the U.S. employment rate has improved, the overall rate...
VerticalResponse: Taking the Guesswork Out of Email Marketing and Social Media for Small Businesses
Laurie: Hi, this is Laurie McCabe from the SMB Group, and today I’m talking to Janine Popic...
SAP’s Big Bet on SMBs—With a Fast Growth, Millenial Twist
Earlier this week, I had the opportunity to meet with Kevin Gilroy, SAP’s Senior VP and GM for Global Small and Midsize Enterprise Segment & Indirect Channels to ...