Salesforce.com's Marc Benioff is a great visionary with a big appetite for change. From packaged software to the cloud, from CRM to platform-as-a-service, he's painted a color by number picture for businesses to emulate. But does his latest work, “the social enterprise" come with an easy enough guide for small businesses to paint it? The Paint-by-Numbers Social Enterprise Be...
Tag: SaaS
Reflections on Dreamforce 2011: Now the Cloud Can Ride the Waves
This year, Salesforce.com's Dreamforce event--with a record-setting 45,000 attendees--got me thinking about the early days before the cloud was the cloud, how far its come, and how perfectly poised it is to ride the waves now driving technology adoption--mobile and social solutions. Traveling in the Way Back Machine ...
Sage Summit 2011: Tackling the Sage NA Branding Challenge
A couple of weeks ago, I attended Sage Summit 2011, Sage’s first combination partner and customer event. I’ve been attending Sage partner, customer and analyst events for several years, observing and commenting on its ongoing attempts to unify it’s corporate brand across multiple small and medium business (SMB) solutions. Earlier this year, following Sue Swenson’s retirement, Pascal Houillon to...
Social Media: How Does Your Small Business Stack Up?
Social media offers small businesses an inexpensive, relatively friction-free way to accomplish different business functions, from generating new leads to getting input for new product development. Consequently, it's not surprising that small businesses are rapidly moving to take advantage of it. How far along the social media curve is your business compared to your peers? We’ve picked some ke...
The New Dell and What it Means for SMBs: Takeaways from Dell’s 2011 Solutions for a Virtual Era Event
Twenty-seven years ago, Michael Dell launched Dell with $1,000 and a streamlined sales and manufacturing model that revolutionized the PC industry. Sticking with this playbook, Dell achieved similar success in the server market, once again disrupting the status quo. However, times changed, and Dell started to look like a one-trick pony. As Michael Dell himself acknowledged at last week’s Dell’...
Dell and Boomi: Doubling Down on Integration
Originally published 4-26-11 as an SMB Group research brief in .pdf format, available here. When big companies gobble up smaller ones, you always wonder whether the acquired company will get swallowed up into the belly of the beast, der...
Intuit and Salesforce Partner Up: Who’s the Big Winner?
Last week, Intuit and Salesforce.com announced that they would partner to integrate Intuit QuickBooks and QuickBooks Online small business accounting software with Salesforce’s small business CRM editions (Contact Manager, Group and Professional). Under the terms of the deal, Intuit will resell a pre-integrated version of the Salesforce CRM application via Intuit’s App Center (as well as Intui...
HubSpot: From Breakthrough to Breakout
I’ve been very impressed by HubSpot, which helps small and medium businesses (SMBs) optimize and streamline their inbound marketing programs (see my 2009 interview with HubSpot Marketing VP Mike Volpe) for a while now. Looks like others are impressed too—as evidenced by HubSpot’s announceme...
SMB Group Top Ten 2011 SMB Technology Predictions
Here are the SMB Group’s Top 10 SMB Technology Predictions for 2011! A more detailed description of each follows below. 1. Mobile Commerce Lifts Off 2. SMBs Demand that Vendors Bring Order to Social Media Chaos
Zoho Support: Big Business Customer Service for Small Business Budgets
Zoho, one of the pioneers in cloud computing solutions for small and medium businesses (SMBs), has added a new customer support management application to its line up of 20-plus cloud-based collaboration, communication, business and office productivity solutions. Zoho Support helps streamline the process to create, capture, process and manage support tickets. Z...