Tag: SMB

Why Size Matters: How Marketing Automation Vendors Define the SMB Market

Why Size Matters: How Marketing Automation Vendors Define the SMB Market

This is the third post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to Capita...

SMB Adoption and Trends in Marketing Automation

SMB Adoption and Trends in Marketing Automation

This is the second post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to Capit...

“Must-Consider” Marketing Trends for SMBs

“Must-Consider” Marketing Trends for SMBs

This is the first post in a blog series discussing key marketing automation trends for SMBs. This series is excerpted from SMB Group’s December 2014 report, SMB Group Perspectives Report: Top Trends in Marketing Automation and How Vendors Are Helping SMBs to Capita...

Discussing 2015 SMB Tech Trends, Part 4: KPIs Trump ROI and TCO as the New “Show Me” Metric

Discussing 2015 SMB Tech Trends, Part 4: KPIs Trump ROI and TCO as the New “Show Me” Metric

Recently, I had the pleasure of kicking off the new year as a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium businesses (SMBs) reach their business goals.  On this episode,...

Discussing 2015 SMB Tech Trends, Part 3: SMBs Reinvent Marketing for the New Buyer Journey

Discussing 2015 SMB Tech Trends, Part 3: SMBs Reinvent Marketing for the New Buyer Journey

Recently, I had the pleasure of kicking off the new year as a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium businesses (SMBs) reach their business goals.  On this episode,...

Discussing 2015 SMB Top Tech Trends, Part 2: The Internet of Things (IoT) Comes Into Focus

Discussing 2015 SMB Top Tech Trends, Part 2: The Internet of Things (IoT) Comes Into Focus

Recently, I had the pleasure of kicking off the new year as a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium businesses (SMBs) reach their business goals.  On this episode,...

Discussing 2015 SMB Tech Trends, Part 1: Cloud is the New IT Infrastructure for SMBs

Discussing 2015 SMB Tech Trends, Part 1: Cloud is the New IT Infrastructure for SMBs

Recently, I had the pleasure of kicking off the new year as a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium businesses (SMBs) reach their business goals.  On this episode,...

Slide Show Version! SMB Group’s Top 10 SMB Tech Trends for 2015

(Originally published on the SMB Group website and available here in .pdf format). Here are SMB Group’s Top 10 SMB Technology Trends for 2015 in slide show format! [slideshare id=43259113&doc=smbgroup-top10smbtechtrend...

SMB Mobile Adoption Disrupts Traditional IT Habits and Spending

SMB Mobile Adoption Disrupts Traditional IT Habits and Spending

We just published SMB Group’s 2014 SMB Mobile Solutions Study. The survey, which is our fourth annual study in this area, reveals many interesting findings about  how U.S. SMBs are using mobile solutions in their businesses. For instance, A growing majority of SMBs now rega...