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Tag: social business
Can IBM Make the Collaboration Connection With SMBs?
Last week, I made my annual pilgrimage to IBM Connect to learn about the latest a...
Discussing SMB Tech Trends: Part 1, Social Media Marketing and Technology As a Game Changer
Recently, I was a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium businesses (SMBs) reach their business goals. On this episode, Kalynn and I discussed
Discussing SMB Tech Trends: Part 1, Social Media Marketing and Technology As a Game Changer
Recently, I was a guest on Act Local Marketing for Small Business with host Kalynn Amadio. Each week, Kalynn shares information and actionable tips to help inspire and motivate small and medium businesses (SMBs) reach their business goals. On this episode, Kalynn and I discussed
Sage Summit 2013: That Was Then, This Is Now
I’m a bit behind in getting my wrap up and thoughts on Sage Summit--Sage's annual event for business partners and customers--together. But better late than never! As yo...
CollaborHaitian: How CIC Uses Social Business to Crowd Source Medical Care in Haiti
When small business owners and entrepreneurs think of IBM, they often mistakenly assume that IBM’s sophisticated solutions are only affo...
Today’s SMB Social Media Market Creates Opportunities for Tomorrow
SMB businesses are increasing their adoption of social media solutions year over year--rising from 44% to 53% in small business (1-99 employees) and 52% to 63% in medium business (100-999 employees). But what business functions are SMBs using social media for, and what social media tools are they using in different areas? Just released results from the SMB Group’s
Solving the SMB Social Media Marketing Conundrum
The SMB Group’s latest survey, 2012 Small and Medium Social Business Study, examines how and why small and medium businesses (SMB) are using social media in their businesses today. The study also provides trending analysis based on comparison wi...
Is Salesforce.com Outgrowing SMBs?
Salesforce.com's Marc Benioff is a great visionary with a big appetite for change. From packaged software to the cloud, from CRM to platform-as-a-service, he's painted a color by number picture for businesses to emulate. But does his latest work, “the social enterprise" come with an easy enough guide for small businesses to paint it? The Paint-by-Numbers Social Enterprise Be...
6 Tips to Maximize Twitter Event Hashtags
Originally published in Small Business Computing, 8-29-11. Recently, a client asked me for some tips about how to get the maximum mileage out of Twitter event hashtags. Creating Twitter hashtags for your business events is a great way to mul...