Co-authored by: Laurie McCabe and Sanjeev Aggarwal, SMB Group, and Brent Leary, CRM Essentials Good plans shape good decisions. That's why good planning helps to make elusive dreams come true. Lester R. Bittel, The Nine Master Keys of Management This seems to be especially true when it comes t...
Tag: social networking
Dell 2.0: Top Takeaways from Dell’s Virtual Era Event
A couple of weeks ago, I attended Dell’s Solutions for a Virtual Era analyst and press event in San Francisco. At the event, Dell unveiled its new strategy to help companies more readily and easily provision ...
Getting in the Social Media Management Game
Social media management for small businesses is a very hot area. A few weeks ago, I posted a blog about social media management solutions available to help small businesses manage their online and social presence more efficiently and effectively. While this is still a very nascent...
Top Trends Most Evident at the 2010 Small Business Technology Summit
Back in the beautiful Live Free or Die state after attending the 2010 Small Business Summit earlier this week. This is a fantastic event coordinated by Ramon Ray and Marian Banker, and held at the Digital Sandbox in the financial district in New York. Wheth...
What is Social Media Management, and Why Should You Care?
(Originally published on March 4, 2010, in Small Business Computing) What is Social Media Management? As described in the column “
Relevance of Marketing Tools/Media in Customer Acquisition
The topic of lead generation and the role of various media solutions in the lead generation process draw significant conversation. From a survey of small businesses done in the summer of 2009 and detailed in my blog, '
Does IBM Lotus Really Want to Get Small? My Take on Brent Leary’s Podcast
I still haven’t had time to write about Lotusphere 2010, but in the meantime, you may want to listen to the conversation I had with small business guru and friend Brent Leary. Last week, Brent interviewed me about my take on this year's Lotus event, announcements and news. Naturally, our conversation centered on the small business angle, which...
What Is Green IT, and Why Should You Care?
(Originally published in Small Business Computing, December 29, 2009) Technology insiders tend to throw around technical terms and business jargon, assuming people outside the industry understand what it all means. By its nature, technology vocabu...
2010 Top 10 SMB Technology Market Predictions
Fellow SMB analyst Sanjeev Aggarwal and I have teamed up to bring you our top ten technology related predictions-plus three bonus predictions--for the SMB (companies with 1-1000 employees) market for 2010. Details for each prediction follow the list below. Remember to vote for your top prediction
Flying Through the Cloud: Dreamforce Takeaways at 50,000 Feet
A couple of weeks ago, I attended Salesforce.com’s Dreamforce event--along with about 19,000 other people. Having had a chance to digest the proceedings (as well as Thanksgiving dinner), here’s my commentary on what stood out as the top takeaways from the conference in terms of where Salesforce is headed and what it means for the sof...